Genre

     

                              

                                                                         Genre  

Neale- A system of orientation , expectations and conventions which circulates between industry , text and subject.

The music video we watched was B.I.G-Sky's the limit, Some of the typical conventions we see in this video are: Money , Cars , live performance and women , this is typical for this genre which is hi pop/ rap.

This video meets my exepectations in different aspects for example one of them is due to the mise en scene of the video as there was the typical big house and expensive cars which is typical of this style of videos however the editing of the video is slightly different as it is edited softer and slower then others in this genre which suits the song and video and isn't typical of this genre , therefore this video does meet my expectations although the editing was slightly different.

Repetition and differences (twists)-This is the typical styles we see however with a twist.

The video i watched that outlined this was Blink- All the small things.
The things that conformed with the normal conventions was that they used live performance in there music video.however the things that subvert in their music video are: parody which was used for humour.




David bordwell-Any theme may appear in any genre.